“STEREOGRAM”
is a generic term for a seemingly random two-dimensional
image that, when properly viewed transforms itself into
an astonishing three-dimensional image. Roots of this art
form date back to 1838, but today's computer technology
and creative minds have taken it to new heights. Today
stereograms have been widely accepted as a revolutionary
communication, marketing, and promotional tool and are
available in a wide variety of formats, from postcards...
to posters. New Vision Technology is pleased to offer you
this state-of-the-art medium.
The
STEREOGRAM GALLERY is open for
your viewing pleasure!
The Hidden Image
This is the three-dimensional image you will
see when the stereogram is properly viewed (parallel
viewing). It is best to provide us with a rough sketch of
what you envision this to be. It's very important to keep
in mind that stereograms are fairly vague in detail,
therefore keep your hidden image as simple, bold and
large as possible. The hidden image is nothing more than
a “3-D silhouette” of the object or scene you
want to depict. If the object or scene cannot be easily
recognized as a 2-D silhouette... chances are that it
will not be easily recognized by most people as a
stereogram.
The Pattern
The complexity of the hidden image will
actually determine the best type of pattern to be used.
In most cases a graphical "swirly or dotty"
type pattern works best. We will design and produce the
appropriate pattern required and will submit color laser
proofs for your approval and/or selection. Many times
clients prefer that we use a recognizable pattern such as
their logo, company name, or small images of product,
icons, etc. All of this is possible in full 24 bit, 16
million color resolution. Should you have a specific
pattern in mind we would need to receive an example of
the pattern or art work for estimating purposes and also
require the same examples as an electronic file, print or
transparency for production purposes.
Logos, Text & Type
These are perhaps the most popular, and yet
the most difficult items to portray as a hidden image
within a stereogram. Although we have had success with
these items it is very important to minimize the number
of letters involved, and make the objects as large and
bold as possible. A good example of this is the
“Y&R Stereogram” shown in the Stereogram Gallery. Another option
in lieu of showing your logo as a hidden image is to add
it to the stereogram as a wallpaper object.
Repeating Wallpaper
Objects
To add “another dimension” to a
stereogram it is possible to overlay a variety of clip
art images on top of the finished stereogram. Depending
upon the placement and spacing of these images additional
levels of depth can be produced. This is a very effective
way of adding art, logos, text and type to the image that
will not be distorted had it been incorporated into the
pattern. Another benefit is that the viewer can clearly
see and identify these objects without actually fusing
the image. A good example of this is in the Heart.jpg
image shown in the Stereogram
Gallery.
Image Size
We have produced stereograms from the size of
stamps... to posters. The size of the stereogram is very
important in determining how it is to be produced and
plays a major role in determining the production costs.
Most images are rendered at 250 to 300 dpi and are
designed to be printed at a specific size. Reducing or
enlarging the finished stereogram will effect its ease of
viewability. All stereograms produced by us should not be
enlarged or reduced more than 10%.
Output
In most cases we will provide you with a
4"x5" positive transparency. Occasionally we
have clients that prefer an electronic file. Please
specify type of file, computer platform, and removable
media type required. Color laser jet prints are also
provided with each order.
Turn-Around
In most cases NVT can produce your custom
stereogram and provide you will the required output
within two weeks of receiving the required materials,
required approvals and 50% deposit. Rush service is also
available at an additional cost.
For additional information please contact:
New Vision Technology
Attn: Bob Mannle
653 Hutchison Street
Vista, CA 92084
Phone: (760) 941-5500
Fax: (760) 639-4656
E-mail: [email protected]